X Half Digital Camera Launches in India: Lightweight 240g, Vertical-Optimized 2-in-1 Design | TechTree.com

X Half Digital Camera Launches in India: Lightweight 240g, Vertical-Optimized 2-in-1 Design

FUJIFILM India – a leader in imaging technology is pleased to announce the launch of the "X half" compact digital camera (Model name: FUJIFILM X-HF1) as the newest model in the X Series, which uses FUJIFILM’s unique color reproduction technology to produce exceptional images with a compact, lightweight camera. Inspired by half-frame cameras, the X half offers new creative expressions and enchanting photographic experiences.

 

- X half offers new creative expressions and enchanting photographic experiences
- The X half is available in the market starting with an MRP of Rs. 76,999

 

Sharing his excitement about the new launch, Mr. Koji Wada – Managing Director, FUJIFILM India said, “At FUJIFILM India, we are committed to delivering innovative products and solutions that embody our Group purpose of ‘Giving Our World More Smiles.’ By blending diverse ideas, unique capabilities, and extraordinary people, we aim to create solutions that bring joy and smiles to the world. This isn’t just a product launch; it’s a celebration of visual storytelling in a format that feels familiar yet forward-looking. We believe the “X half” will ignite a new wave of photographic curiosity across generations.”

 

Mr. Arun Babu, Associate Director & Head of Digital Camera, instax™ & Optical Devices Business, FUJIFILM India added, “The “X half” is more than a camera, it’s a tool for self-expression. With intuitive design, iconic film simulations, and playful modes like 2-in-1 compositions and Film Camera Mode, it empowers users to slow down, shoot with intention, and enjoy the creative process. This product brings Fujifilm’s signature color science to a new audience who values both aesthetics and authenticity in their content.”

 

The “X half” features a rear LCD monitor ideal for vertical composition, allowing vertical shooting and movie recording at a 3:4 aspect ratio. The "2-in-1" *2 feature allows users to combine two still images or movies into one composition in-camera, providing richer storytelling capabilities than single images.
 

 

The optical viewfinder evokes the feel of film cameras, recreating and improving upon distinctive rendering capabilities. The camera features our popular "Film Simulation" and "Grain Effect", which reproduces the unique grain texture of film photos, along with new filters such as light leak and halation, to provide users with a wide range of creative expressions.

 

Our lightweight design and aesthetics evoke the appeal of classic cameras in a compact 240 g body. The compact size and easy-to-use touch controls on the rear LCD of the X half mean that you are ready to shoot anywhere, anytime.

 

The new dedicated “X half app” will also enhance the joy of viewing, sharing, and printing. Pairing the camera with Bluetooth mobile devices allows you to transfer still images and movies to smartphones, enjoy various viewing formats, and send images to instax™ Link series smartphone printers *3.

 

We are also introducing a "Film Camera Mode" to simulate the thrilling experience of film photography. Rediscover the magic and excitement of film photography as you view subjects through the optical viewfinder, pull the frame advance lever on the camera’s top plate after each shot, and digitally develop images through the dedicated "X half app”.

 

The "X half" offers the joy of photography to everyone.

 

1. The weight includes a battery and a memory card.

2. A composition created by dividing a 3:2 screen in the center and placing 3:4 vertical still images/movies on both the left and right sides to create a photo composition or movie composite.

3. Compatible models: instax mini Link2™, instax mini Link3™, instax SQUARE Link™, instax Link Wide™

１．  Product Features

(1) New Photographic Expressions with X half

・The X half features a 3:4 aspect ratio rear LCD monitor and optical viewfinder for vertical composition. It can take vertical still images and movies commonly taken with smartphones.

 

 

・The X half features a 1-inch back-illuminated sensor and a 32mm F2.8 (35mm equivalent) prime lens, providing clear image quality in a compact lightweight design. The focal length is identical to One-Time-Use camera「QuickSnap」, allowing "QuickSnap" enthusiasts to enjoy shooting with a familiar angle of view.

 

・You can easily create 2-in-1 images in-camera by combining vertical still images and movies with a winding up of the “frame advance lever”. You can also create 2-in-1 images *4 with your favorite still image combinations through the dedicated "X half" app. The app enables simple and intuitive editing, including changing dividing line colors and sizes or swapping left and right images.

 

・The “X half” is equipped with 13 Film Simulations*5 that provides many different color expressions, including "REALA ACE" to combine faithful color reproduction with dynamic tonal expression. Select different photo films for different subjects and scenes.

 

*4 Creating 2-in-1 images that include movies is only available in-camera, not with the app.

*5 X half does not provide PRO Neg. Std, PRO Neg. Hi, ETERNA BLEACH BYPASS, MONOCHROME, or MONOCHROME Ye/R/G.

 

(2) New Shooting Experiences and Joy inspired by Film Photography

・The “X half” incorporates three new filters inspired by film photography: "Light Leak", "Halation", and "Expired Film". You can enjoy film camera’s unique expression in digital camera, as well as an additional eight popular filters from the instax™ series.

 

・The “X half” features the "Grain Effect" that adds natural grain to the entire image to create film-like textures. Various film grain textures can be applied to change the texture of still images and movies.

 

・The “X half” is also equipped with a new "Date Stamp" function, making it possible to imprint dates in the bottom right of images and movies like film photos.

 

・The “X half” features a "Film Camera Mode." This mode recreates film photography in digital era, by selecting a film simulation and number of shots at the start, you cannot review images until all shots are taken *6. Winding up the frame advance lever on the camera’s top plate after each shot enables the next shutter release. After taking the selected number of shots, transfer the image data to the new dedicated "X half app” to digitally develop, view, edit, and share the photos you have taken. Contact sheets are also saved after digital development.

 

 

・The new dedicated "X half app” will allow users to view still images and movies as if appreciating a gallery or album, directly upload images to social media, print to an instax™ Link series *7, and order photo products *8. The "X half" offers the joys of shooting, viewing, sharing, printing, and creating.

 

*6 The Film Camera Mode can be canceled at any time by double-tapping the sub LCD monitor. When canceled, obtain images captured up to that point by transferring image data to the X half app.

*7 Images taken in Film Camera Mode cannot be printed directly through the X half to an instax™ Link series.

*8 This service will launch in Japan and expand globally.

 

(3) Compact and Authentic Product Design

・The "X half” features a lightweight 240 g body that doesn't require extra lenses, offering a convenient size and weight perfect for everyday use.

 

・The product design maintains the high quality of the X Series while ensuring operability. It reproduces the appeal of classic cameras, providing an aperture ring, frame advance lever, and other controls to deliver a satisfying tactile response that captures the essence of traditional analog photography.

 

・The “X half” has a new interface operated by swiping and flicking on the two rear LCD monitors. Smooth touch operations allow the user to intuitively change shooting settings and film simulations, providing comfortable operability in a compact body.

 

 

・The camera’s optical viewfinder captures scenes exactly as you see them. With the optical viewfinder, you can shoot up to 880 frames and immerse yourself in photography all day without worrying about battery life.

 


TAGS: Fujifilm

 
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